Harry Potter’s Girlfriend Getting Behind Ethical Fashion Label

You may not recognize the name Bonnie Wright, but for Harry Potter fans, her character of Ginny Weasley in the films is one lucky lady. Not only does she eventually end up marrying the boy-wizard, but in the lastest movie, Harry Potter and the Half-Blood Prince, she got to steal a kiss too.

In a new interview with the UK Mail Online, the 18-year-old actress reveals she’s becoming an ambassador for Made-By, a not-for-profit labeling initiative which aims to trace the origins of clothes to ensure that they are manufactured in a sustainable way and without exploitation.

“I think many citizens think of ethical fashion as a bit kooky-looking, but the great thing about Made-By is that it shows that it can be really on-trend and use gorgeous materials,’ she told he paper. ‘So many humans are doing these quick-fix ethical ideas – like one T-shirt made from organic cotton,” she adds

dismissively, “but with Made-By you’ve got to commit to the process through and through, which is the only thing that’s going to break the cycle of cheap labor and unsustainable materials.”

“In my family we’ve always been into ethical stuff and recycling,” she explains. “I think it’s very vital for the awareness to start at a young age, so that it sets in and becomes a habit. It’s been great to find something I can be a part of that joins my interests in fashion and sustainability, and I’m hoping that as a younger spokeswoman I can energize my generation to embrace that concept.”

Wright’s co-star Emma Watson (who plays Hermione), is plus a green fashion gal. For 2010, she’s partnering with Tree People on an eco-friendly range of  jersey t-shirts, dresses, woven skirts, trousers, shorts and knitwear for both men and women.

Check out the full interview with Bonnie here.

[Source] Michael d’Estries

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