Dunkin’ Donuts going green?
July 30, 2008 · Print This Article
In environmental terms, fast food is pretty much invariably not green. From the somewhat savvy coffee and bagel shops to the golden arches — the excess trash, factory farm practices, and the fact that it’s served in a drive-thru pretty much stack the deck against these places. Still, places like Dunkin’ Donuts seem to think that they can woo a hip new demographic by greening up their image.
Not only is Dunkin’ Donuts building a LEED Gold-certified restaurant in Florida, now they’re
My guess is that DD conducted market research that found that their customers would eat more donuts whether they feel like they’ve made a healthy decision on their sandwich. Like ordering a Big Mac, large fries, and a Diet Coke.
[Source] Josh Loposer
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